paraSITE

We Make Money Not Art

The last issue of Adbusters drew my attention to Michael Rakowitz's "hot commodity" known as the "paraSITE."

Like a residential home's dryer, most buildings' HVAC systems give off heat - and a lot of it. Bright idea: recycle this otherwise wasted energy and use it to help those in need of a warm spot to rest or read in. I still think there's something slightly absurd about the whole idea, but I think that's the project's subtle punctuation mark.

It is pretty absurd how much energy is wasted by your standard HVAC system. But hey, this is America, waste is what we do best!